SFA is an abbreviation for Sales Force Automation, https://slimtime.co.jp/ which is a sales support system.
By inputting the daily sales process, sales representatives can manage customers and the negotiation process.
By introducing SFA, you can
Improve the efficiency of sales process
Visualization of the sales process
Standardization of the sales process
Standardization of sales process.
Difference between CRM and MA
MA: Managing prospective customers at the stage of interest, concern, and information gathering
SFA: To manage prospective customers who are in the process of purchase consideration or negotiation
CRM: To manage existing customers.
Advantages of SFA implementation
Visualization of sales activities
Standardization of sales activities
Improve efficiency of sales activities
Disadvantages of implementing SFA
It takes time to input sales activities.
Key points for successful use of SFA
Explain the purpose and benefits of SFA.
Introduce the right tool for your company
Restructure the sales process.
If used well, SFA is a sales tool that can increase sales while lightening the burden on salespeople.
It is necessary to select the most suitable service for your company by comparing services that can maximize the benefits while minimizing the disadvantages.
To do this, it is necessary to choose a service that allows you to actually use a free trial and hear from a salesperson who has actually touched it, rather than share it.
Business related blogs